Cannabis/CBD Landing Page Copy
The goal was to position DOPE CFO as the go-to authority in a tightly regulated, high-stakes space. I focused on calling out real pain points like messy books, IRS stress, inventory chaos, and made the offer feel like a complete, done-for-you system (not just “more accounting”). I layered in social proof, speaking creds, and client wins to build trust fast. The copy had to speak to both overwhelmed operators and smart CPAs looking to break into the niche--and it does.
Copy Breakdown
Exactly What They Need to Hear
The headline doesn't dance around the problem: if your books are a mess and you're stressed about the IRS, this stops the scroll fast. It's direct, practical, and instantly makes the reader feel like they're in the right place.
Credibility Without the Ego
Stacked proof without sounding desperate. Top media awards, features, speaking gigs and industry associations, all designed to build trust fast, not to show off.
Says the Quiet Part Out Loud
"Afraid of the IRS?" "Doing your own books?" I watered nothing down. I named the fears, frustration, and friction while positioning DOPE CFO as the asnwer.
An Offer that Feels Like a System
It's not just about "we help with taxes"-- the page breaks down exactly what clients get, from templates to DFY charts of accounts. It feels structured, repeatable, and worth paying for.
24% increase in program sign-ups
In niche B2B service industries, especially in regulated spaces like cannabis accounting, landing pages that lean into clear, pain-focused language and tangible deliverables tend to outperform generic "solutions"copy. This page was built to earn trust fast. I wrote direct copy that named the real problem cannabis business owners face and then positioned DOPE CFO as the been-there-done-that system with steady copy that's written to convert without sounding salesy.
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