Zig Ziglar once said that you can have anything you want in life, if you just help enough people get what they want. That quote definitely rang true at last week’s introduction to the 2009 Copywriting Success Summit.
Michael Stelzner was the keynote speaker last week at the Copywriting Success Summit. His fantastic opening presentation detailed why traditional media (such as newspapers and magazines) are crumbling and closing up shop faster than anyone could anticipate.
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Sometimes it takes a near-catastrophe to remember that you’ve got hundreds of posts and comments you’d like to save on your blog, but if you follow the Official WordPress Database Backup directions, you might feel overwhelmed by the sheer amount of technical details. If you feel out of your element when it comes to dealing with databases, keep reading for a couple of easy solutions that make backing up a WordPress blog set-it-and-forget-it simple.
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Tags: backup, backup wordpress, wordpress
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Sure, you can use an SEO tool like Google Analytics to view the raw numbers and statistics about your customers. How many came in on this keyword or that, how many clicked through, how quickly did they leave, and so on.
But sheer number crunching alone won’t make the sale. Getting to know your customer better is what ultimately separates the high performers from the wanna-be sellers.
So how do you become a high performer and truly “get inside” your customer’s head? It may sound simple, and even childish – but this strategy works, and it works extremely well.
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Tags: ideal customer, increase conversions, more conversions
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Every website owner and internet marketer dreams of the day that they’ll have a flood of orders in their inbox and products being shipped by the truck-full to eager customers around the world.
One of the most common problems with this scenario however is the inevitable prospect that you simply have to say no to. These are the people who consistently need to be motivated to act, be fully walked through the process again and again or shown how to use a product fully many times over – but who still fail to take action, actually use the product or take advantage of what they’re learned.
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Tags: customer service
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…And no, it isn’t me
But as a frequent social bookmarker who won’t hesitate to stumble, digg or sphinn good, solid content, I see site owners consistently struggling to get their site seen by the major social bookmarking players.
The truth is, there’s a lot of competition out there. And whenever someone claims to have a unique “advantage” that will blast your site to the top of the social bookmarking heap, people flock to it like ants to a picnic.
But you don’t need to pay for a fancy piece of software or a website service to submit your site to the social bookmarking networks. All you need to know is what not to do. Like this:
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Tags: social bookmarking, social bookmarking traffic, social marketing
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