How to Build Credibility When No One Knows You Exist

credibleAsk any top blogger and they’ll tell you the reason for their success is that they became an authority and people look to them for direction and guidance on a topic.  The good news is, it’s not hard to become a recognized authority in your field if you follow a few simple but proven steps.

Then why doesn’t everyone become a “guru”?  Simply because those simple, proven steps take time to build.  Much in the same way a volcano seems dormant but is stirring under the earth, creating credibility doesn’t happen overnight – but once it explodes, its hard to stop the avalanche of traffic and buyers from flocking to you and following your posts and updates.

If nobody knows you exist, but you’ve got the drive and patience to keep at it, here are a few ways you can start to build credibility and attract an audience that will spread the word about you:

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Must-Have SEO Plugins for Your Wordpress Blog

wordpress-seoLots of business websites use Wordpress for more than just blogging. In many cases, it’s a full-blown content management system.  That’s why it’s crucial that every post you make is tailored to squeeze every drop of “ranking juice” from the search engines whenever possible.

Fortunately you don’t need to be a search engine optimization specialist to add SEO functionality to your blog.  Finding good plugins is even more important now that the most popular Wordpress SEO plugin, the All in One SEO add-on, is no longer actively being developed (although support is still on-going).

In the meantime though, you can still get your optimization fix by trying out the following plugins.  Install them by uploading them to your wp-content/plugins folder (or have your web developer do it for you).  The default settings will get you by straight out of the box, but if you’d like to tweak something, your new SEO plugins will likely be listed in the Settings section at the bottom left of your Wordpress blog dashboard.

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Instantly Find Out What People are Talking About in Your Industry with Addictomatic

addictomatic1If you’ve been online for awhile, you already know how hard it is to keep on top of industry news, let alone manage and organize it.  Before you know it, you’re falling behind – and that’s something that no online business can afford to do.

Fortunately, Addictomatic at www.addictomatic.com can help.  By entering a single topic you’re interested in, Addictomatic will scour the top search engines, video sharing sites, blogs, Twitter, news sites and much more – delivering the latest headlines and popular information on your subject.

Not only can you use Addictomatic to stay “in the know” about your industry though – you can also use it to see what people are talking about elsewhere.  This makes it ideal for niche marketing or finding small, underserved markets in your own area of expertise.

The Recent Searches page gives you pages upon pages of searches that people are doing right now. For example, a few current hot niche topics include floor planners, how to measure ROI, and “third hand” smoke.

You can start a search by typing in a keyword or phrase, or by using one of the many handy links in Addictomatic itself – including Gossip, Games, Movies, Sports and Shopping. 

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